Travel Industry

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Drive travel and hospitality growth with high-converting omnichannel identity marketing

Our travel identity marketing solutions ensure your premium offers are actively promoted across all channels to generate measurable incremental revenue. We power your premium discounts with WeSalute ID™, delivering a secure, sub-second verification flow that creates an outstanding customer experience and builds instant brand affinity among military, healthcare, and first responder audiences.

Our travel marketing solutions deliver seamless transactions for outstanding customer experience.

Step 1

Securely verify eligibility using carrier-authoritative data to instantly unlock high-value affinity groups — without interrupting the booking journey.

Step 2

Enjoy higher booking conversions and significantly lower customer acquisition costs (CAC) with the seamless, frictionless redemption of your premium discount.

Step 3

Drive greater guest satisfaction and maximize lifetime value (LTV) through targeted repeat bookings driven by consented, zero-party data.

Travel Success Stories with WeSalute

Greyhound Bus

In 2004, Greyhound was seeking to create a discounted travel fare for military veterans, active duty, guard, reservists and their family members. WeSalute, founded as Veterans Advantage, helped the Greyhound team establish the first bus travel discount for veterans and their families in the nation.

To redeem the discount, Greyhound chose Veterans Advantage's VetRewards Card as its sole military ID for this fare in Greyhound terminals nationwide. Agents swiped the VetRewards Card into Greyhound’s point of sale system to verify the customer’s military status in real time. 

We helped Greyhound promote a 10% Veterans Advantage discount through our reciprocal marketing partnership. And, as ...

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Avis Budget Group

In 2005, Avis Budget Group sought to extend its AARP discounts and other association offers to include a military offer. WeSalute, founded as Veterans Advantage, worked with the company’s government marketing team to create their military discount and collaborated to effectively message and promote the program.

Today, the Avis Budget Group operates 8,500 locations globally through its Avis and Budget brands. As our longtime partner, Avis Budget Group continues to successfully promote its rental car military discounts through our reciprocal marketing and verification partnership.

The Avis Budget military customer experience is driven by easy car rental reservation and travel discount ...

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